Vol. 3 Issue 6
December 2008

With the election over and the excitement reduced to a dull roar, our thoughts turn to the holidays and the new year. It's also time to face judgement on who's been naughty and nice. We're going to hedge our bets and focus on the "nice" parts. We've been roaming the city with GPS in hand to add the streets of Philadelphia to OpenStreetMap, using Aaron's 'Mapping Walkability' application to promote new walks in the city, and have been tracing the origins of campaign contributions. Welcome to another edition of the Azavea Journal and have a wonderful Holiday Season!

MAPLight.org and Azavea Trace the Geographic Sources of Campaign Contributions to U.S. Representatives. Conclusions are Surprising and Important.

"Legislators may be getting their votes from inside the districts they represent, but it turns out that the money that supports them quite often originates elsewhere."

One of the first social studies lessons I remember, from elementary school, was about representative democracy. (This was shortly after the lesson where I learned that Philadelphia is shaped like a woman’s head viewed in profile – think large bun and poofy bangs. But I digress.) In a representative democracy, we, the people, elect Representatives, who then represent our interests. This representation is based on geography. And yet, as we recently learned, it turns out that the situation is really not so simple. Legislators may be getting their votes from inside the districts they represent, but it turns out that the money that supports them often originates elsewhere. Why is it important? Because it means that elected officials who raised a majority of their campaign funds from outside their district, might end up having ties to a community that has not elected them. So what time and attention would these Representatives have left to address interests of the voters they represent?

This disparity was brought home quite concretely by our recent collaboration with MAPLight.org analyzing the geographic sources of campaign contributions to members of the U.S. House of Representatives. MAPLight.org is a nonprofit, nonpartisan organization that has assembled a vast public database to illuminate the connection between campaign donations and legislative votes (the acronym MAP stands for ‘Money and Politics’). Having heard of Azavea’s work on our Cicero™ legislative district boundary and elected official API, MAPLight.org approached us to assist with the mapping component of a study they were undertaking to analyze the geographic sources of campaign contributions to U.S. Representatives.

Map displaying dispersment of campaign contribution sources to a state
legislator.

Before we could get to the mapping component, we had to first figure out the actual origins of nearly a million campaign contributions by geocoding them and locating them within congressional districts. In an effort to be as precise as possible, we chose to use only contributions that were matched at the address level. For all other contributions, we checked the Zip code for overlap with congressional districts. The creators of district boundaries, of course, do not take Zip codes into account when creating their districts, so this process left many contributions with two or three (and sometimes more) possible districts. Feeling optimistic, MAPLight.org chose to give the legislators the benefit of the doubt – if the ZIP code of the contribution overlapped at all with the congressional district, it was counted as an in-district contribution.

Percentage of funds raised from out-of-District for U.S. House members.

While MAPLight.org did the actual data analysis, the next step for Azavea was to find a way to visualize the results. The vision was to create a map for each Representative showing the relative amounts of contributions originating in each district across the country. But with 421 legislators in the study, creating each map by hand was not an option we were eager to pursue. Our first step was to take advantage of ESRI’s ModelBuilder, creating a model that would quickly update the map based on an input legislator. But while ModelBuilder is a great tool for automating geoprocessing tasks, it was only able to solve half of the problem – we also needed to export each map to an image file. For this, we turned to ESRI’s ArcView‘s built-in scripting capabilities using Visual Basic for Applications. By combining the two features, we were able to rapidly produce 421 maps for the report, and visually back up MAPLight.org’s conclusion that U.S House members raise 79% of their campaign funds from outside their districts!

The maps can now be found alongside the full report on MAPLight.org’s website.

Thanks to TechSoup and ESRI, Non-Profits Win Big… and We Can Help Reach Their Goals

"The list of possibilities is endless ... that's why we're excited to do what we do!"

We were recently pleased to learn that ESRI and TechSoup have teamed up to provide low-cost GIS software and training to non-profit organizations. Through the program, non-profits and libraries can purchase an ArcView license, an eight-module online training course, and two GIS text books for $175 (the normal price for a license of ESRI’s ArcView is $1,500).

There are very few restrictions in getting the software:

  • Organizations are only allowed one license request within a fiscal year (July 1 to June 30)
  • You must be a 501(c)(3) designated organization
  • Libraries that are not 501(c)(3) designated must be listed in the Institute of Museum and Library Services database
  • Organizations must be willing to provide information to ESRI in order to create case studies or write testimonials about the donation program and how it helped your organization

It will probably come as no surprise to you to learn that we, here at Azavea, think that GIS is a pretty powerful tool. Low cost access to GIS software offers nonprofits tremendous potential for all types of applications, ranging from mapping project locations to complex analysis for targeting new service areas. Our commitment to assisting non-profit and academic organizations has led us to work on some unbelievavbly interesting and intellectually stimulating projects. We believe that GIS can assist organizations make more informed business decisions and improve business practices, such as mapping the location of service recipients to better understand coverage areas (MANNA), promoting economic development through maps highlighting recent and planned development activity (Avenue of the Arts), creating economic potential maps showing the buying power of a target community (Social Compact), or analyzing the geographic distributions of supporters to identify potential gaps and untapped markets for future outreach efforts (Wilma Theater). The list of possibilities is endless … that’s why we’re excited to do what we do!

We see this new offering from TechSoup and ESRI as an exciting opportunity for terrific organizations to access new tools that can enhance their capacities and help them achieve their missions.

Never Feel You’re “Shooting in the Dark” Ever Again!

" ... try it, play with it, shake it up a little and let us know what you think. "

How does your organization go about visualizing geographic factors that are inherently linked to the success or feasibility of a project? How do you determine what optimal areas of a city, a neighborhood, or street are, in order to meet the objectives of your project, such as deciding where to start a business, opening a new branch of your company, making real estate investments, improving service delivery, optimizing direct-mail or grass-root campaigns or canvassing efforts?

Most of us don’t have a crystal ball that answers these questions. Determining what confluence of geographic factors will be most helpful for you to identify optimal locations for your activities can feel like you’re shooting in the dark. Well, you can sleep better now. Our set of web-based planning and prioritization tools, DecisionTree®, has been designed to alleviate this “shoot-in-the-dark” syndrome.

Why don’t you try it, play with it, shake it up a little and let us know what you think? We have launched two demos as part of our brand new DecisionTree website. One is an Elections and Advocacy demo, the other is targeted at Economic Development. Remember that every single weight preference as part of the calculations is completely customizable.

Lastly, we are pleased to report that the City of Asheville’s Priority Places, built on the DecisionTree platform, just won a prestigious economic development award. Learn more in the article below.

Mapping Walkability: Finding the Best Places in Philadelphia to be Carfree and Carefree

"'...how can I find a walkable community?' I'm glad you asked...."
Photo courtesy of Tony
Fischer, Carpe Diem Photography
, via Flickr.com

It is clear that we Americans face many challenges today. The prospect of global climate change has many of us look for ways to reduce our carbon footprint. Record high energy prices earlier this year have made us all aware of how vulnerable we are to such price spikes. Such challenges are daunting, but many people have turned to an unlikely solution: walkability.

The core principle of walkability is quite simple: give people the option to live their lives without having to get in a car. Less need for a car instantly produces a number of positive individual benefits including 1) paying less for fuel, maintenance, parking, and insurance, 2) less exposure to energy price spikes, 3) reduced greenhouse gas emissions, and 4) a healthier, more active lifestyle. And these benefits become more pronounced if you are able shed a car altogether: no more car payment!

This is all well and good, but how can I find a walkable community? I’m glad you asked.

While living in Seattle, I became intrigued by Alan Durning of the Sightline Institute and his concept of a “walkshed” that scored a location based on the quantity and diversity of amenities within a one-mile radius. A year later, Walk Score, which drew heavily from Durning’s walkshed concept, went live as the first application in the world to map walkability. While Walk Score is a fantastic application with a clever methodology, it has a number of acknowledged limitations. Using Philadelphia as a prototype and as part of Azavea’s 10% research project program, I am currently researching ways to overcome some of these limitations to more accurately calculate and map walkability.

Map
showing the walking distance from points in Philadelphia to the closest
train, subway, or trolley stop.

The first requirement of this new methodology is the ability measure the walkability of a location by determining the actual walking distance to a variety of assets. In many cases, “as-the-crow-flies” distances are accurate enough, but that accuracy can degrade quickly with the presence of barriers (rivers, highways, etc), disjointed street networks, or extreme topography. In other words, I need to be able to programmatically detect the actual walking distance to my favorite restaurant on the other side of the Schuylkill River. It may only be a quarter mile as the crow flies, but being bound to the street grid could significantly increase that distance.

The most time consuming step was the development a friction layer for the entire city. This layer had to accurately represent the “friction” a person would encounter walking around the city. For example, a city street or park would represent low walking friction while navigating across a river or highway would be quite high. By taking streets, trails, parks, rivers, highways, and railroad tracks into account, I was able to calculate the walking friction of every point in Philadelphia. This friction layer now allows me to calculate the walking distance to any defined point in the city. Above, you see a sample screenshot that represents the walking distance from every point in Philadelphia to the closest train, subway, or trolley stop.

I find this research incredibly fascinating, but the best part is that this project is just getting started! I have several new walking distance layers in the queue for amenities like bus stops, car-share locations, parks, grocery stores, farmers markets, cultural venues, and more. After these data sets are complete, I have plans to roll out a publicly available web application built on Azavea’s DecisionTree product. This application will not only mimic most of Walk Score’s functionality, but will allow each user give personalized weights to each walkability indicator.

City of Asheville’s Economic Development Site, ‘Priority Places’ Uses DecisionTree and Receives Presitigous Award

"As a government employee looking for new and creative ways to leverage existing operational data, it's a treat to see so many things come together within Priority Places."
--Jason Mann
A map of target investment locations based on a user’s selection of weighted preferences.

As mentioned in an article above, one of our clients, the City of Asheville, North Carolina, recently won the prestigious ‘Excellence in Economic Developmen’t award in the ‘New Media Initiative’ category from the International Economic Development Council (IEDC) for its mapAsheville’s Priority Places, an interactive economic development mapping tool created to strenghten investment within their region. The City of Asheville’s Office of Economic Developement selected Azavea to design Priority Places to help its business owners, citizens, and government agencies weigh multiple geographic factors and generate web-based heat maps that highlight optimal locations for their activities.

Priority Places utilizes our DecisionTree® technology to provide the public with the ability to search and analyze key location factors based on custom weightable priorities and preferences which were established by officials at Asheville’s Office of Economic Development . The City of Asheville selected DecisionTree for their Priority Places application for its versatility, flexibilty, and the ability to permit any organization to choose its own custom weight criteria. Users are able to prioritize locations by assigning weights to the criteria of significance to them, using sliding bars. The system then calculates the locations that best meet the weighted criteria and returns a heat map ‘on the fly’.

Asheville’s implementation of DecisionTree is a powerful, real world example of how a city government is using it to address the challenge of processing and analyzing a large amount of geographic, demographic, and economic data with sufficient speed to run weighted raster overlay calculations on a publicly accessible website. DecisionTree’s simple user interface and distributed geoprocessing architecture enables anyone to set up a model and see the results in seconds. It also uses Adobe Flex technology, enabling greater user interactivity.

“As a technologist, I’ve been very pleased with the application and its ability to rapidly return analytical results to the user. As a government employee looking for new and creative ways to leverage existing operational data, it’s a treat to see so many things come together within Priority Places.”
—-Jason Mann, GIS & Application Services Manager for City of Asheville

The City of Asheville selected Azavea based on an early economic development prototype we created for the City of Philadelphia’s Neighborhood Transformation Initiative. The Philadelphia project led to a research grant from the U.S. Department of Agriculture to develop the high performance algorithms that enable DecisionTree to operate with sufficient speed to run on the Internet. In addition to support for economic development applications, DecisionTree can now support real estate decisions, business siting, and geographic prioritization of government services.

Congratulations to the City of Asheville! If you’d like to explore the Priority Places application go to http://gis.ashevillenc.gov/mapasheville/priorityplaces/

What the Heck is … OpenStreetMap?

"Inspired by collaborative information commons such as Wikipedia, OpenStreetMap is an editable map of the whole world..."
Mumbai as documented in OpenStreetMap.

In the United States, we have a general policy of the federal government sharing useful data with the public. This policy has led to open distribution of geospatial data sets that include the Census Bureau’s TIGER line file, USGS topographic maps, aerial photography, land cover and elevation, a plethora of NASA imagery and even several global data sets developed by the military. This overall openness has been replicated by many U.S. cities and states as well.

While Canada and Australia have a similar legal tradition to the U.S. and some government GIS data is available, most developed countries in Europe and around the world make little or no geospatial data available to the public. In the United Kingdom, the Ordnance Survey maintains the most comprehensive and high quality national GIS database in the world, but the data is only available to the public for a steep licensing fee. In the developing world, data is either not distributed due to national security concerns or simply does not exist.

With the Census Bureau’s TIGER data as a starting point, private companies in the United States began building high quality base maps for commercial sale. These companies have grown and consolidated until there are only a small number that dominate the market, and the two largest, TeleAtlas and NavTeq, are now held by consumer electronics firms. These companies maintain global data sets, but the cost of licensing them is substantial.

It is within this environment of high costs and limited access to data that a project called OpenStreetMap began in the U.K. Inspired by collaborative information commons such as Wikipedia, OpenStreetMap is an editable map of the whole world, which is being built largely from scratch using GPS traces and other personal surveys. It is released with an open content license and available for free to anyone that wishes to use it. The project is a combination of software, data and knowledge. A variety of software tools have been developed to support online and off-line editing of the map data as well as its maintenance and distribution. A wiki is used to organize information about standards and processes.

Copenhagen as documented in OpenStreetMap.

Like other open data projects, such as Wikipedia or the Human Genome Project , the effort is not perfect. For example, there is not yet a standard mechanism for storing the data necessary to perform geocoding and routing; the concept of place name aliases is relatively weak; there is no formalized review process to identify and eliminate deliberate vandalism; the spatial data model is limited to points and lines; and while there are standards for what are valid attributes for each feature, they are not enforced, so the implementation of data elements is not yet very consistent. Nonetheless, the effort is growing rapidly and improving with time. There are now thousands of people building the map in almost every part of the world, and the size of the global database (known as ‘the planet file’) is now doubling every six months.

OpenStreetMap is a compelling example of how the power of loosely organized collective action can be brought to bear to create sophisticated new knowledge resources. In some parts of the world, OpenStreetMap is now more comprehensive than what is commercially available, and it will doubtless continue to develop. Azavea staff are both contributing to the database and exploring new ways to leverage the resulting map. If you would like to participate in its development, there are a number of resources online that will help you learn how. If you live in Philadelphia and would like to help improve the map, I’m organizing a Meetup in January and you are invited!

Meet Kenny, Hatef and Brian!

Our new staff members are doing yoga, enjoying the company of their goldfish and biking the streets of Philadelphia...and that's just the beginning.
Kenny Shepard, Hatef Yamini (with antlers) and Brian Jacobs

We would like to introduce you to our three newest staff members. Early on in the life of Azavea we were, for the most part, hiring software developers. Over the past several years our business development, product development, GIS analysis, and marketing/design teams have been steadily growing as well. Our introductions this month are a good illustration of how Azavea is growing as a company.

Brian Jacobs joins Azavea as Graphic Designer with over 8 years experience designing for the web and print amidst exposure to GIS and a neuroscience education. He was recently employed by the West Virginia GIS Technical Center, a state and academic organization, where he produced user-friendly geospatial applications and their surrounding websites while enjoying regional cuisine (pepperoni rolls) and a heightened appreciation of Appalachia. At Azavea, he will be working on all aspects of print and web design activities related to the marketing and branding of Azavea, our custom web applications, and products (check out the DecisionTree website, designed by Brian). A Long Island native, Brian enjoys a great bagel, epic cinema and music, hiking in the backwoods, biking in the streets, and the future of technology.

Hatef Yamini joins Azavea as Marketing Manager with over 16 years of sales and marketing experience. He will contribute to both the online and offline efforts to communicate the value of Azavea’s services and products (including the production of several new Azavea product websites including DecisionTree®, a set of web-based planning and prioritization tools; Kaleidocade™ , a web-based software program that displays maps, charts, tables, statistics and reports for aggregated, geographic indicators; and Sajara® Azavea’s geographic asset management tool). Most recently, Hatef was employed as a Business Development Manager at Care2. In his spare time, Hatef enjoys photography, the outdoors, the performing arts and involvement in the NetImpact and NetSquared communities-and his lucky goldfish.

Kenneth Shepard joins Azavea as Software Developer on our Law Enforcement team. He previously worked in the financial services world, where he designed and developed several applications used for the automated electronic trading of various financial instruments. Several of the projects on which he will be working are the Philadelphia Police Department’s Public CrimeMap application; the HunchLab™ software system designed to identify and warn relevant authorities about changes and aberrations in the patterns of geographic events (such as crime); and the Bureau of Alcohol, Tobacco and Firearms’ Firearms Analysis System. He has recently moved to Philadelphia from Connecticut, and is having fun exploring the radically different environment. He enjoys yoga, cooking, snowboarding, and music.

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Azavea Newsletter Puzzle

Image courtesy of ‘Nina‘ via Flickr.com

Throughout the year, we’ve enjoyed sharing news about the projects, staff members, travels, partnerships, and dozens of other things that make Azavea an exciting place. To give you one more chance to review 2008 in the life of Azavea, this month’s puzzle requires a quick trip through the past year’s newsletters in search of a holiday greeting. That’s right – we’re breaking out the word puzzle! Find the missing words to fill in the below sentence. All archived newsletters are available at http://www.azavea.com/Library.aspx.

___(1)___, gatherings with___(2)___ and ___(3)___, ___(4)___ and ___(5)___cake? It must be the holidays! Azavea wishes everyone a wonderful holiday season and happy new year!

1. According to the intro paragraph of the May/June 2008 newsletter, what type of storm did Azavea staff encounter in Denver in the middle of May?

2. According to the title of the first article in the January/February 2008 newsletter, what type of tree does ‘The Root’ help you map?

3. According to the biography for Sean McGinnis (Project Manager) in the March/April 2008 newsletter, for whom does Sean enjoy cooking?

4. According to the intro paragraph of the September/October 2008 newsletter, what did we try to mitigate by occupying ourselves with some great election-related work?

5. In the July/August 2008 newsletter, there is a small quote to the left of the article entitled “Why Make a Wild Guess…” According to that quote , it’s exciting to see how “our staff research bears ______.”

Send your answers to info@azavea.com. Be the first to send in all 5 correct answers and receive a $25 gift card to Barnes & Noble!

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