It’s been a week since the end of Museums and the Web 2011, and we’re still talking about the conference. We had a great time meeting interesting people from around the world and learning about some really creative and innovative museum technology projects.
Perhaps one of the most enjoyable events for us came before the main conference even started. On Tuesday, April 5, we hosted a walking tour of several Philadelphia neighborhoods followed by a cocktail reception at the Azavea offices. About twenty early arrivals for the conference braved the cold and wind to join me for a combined traditional walking tour and smartphone/augmented reality (AR) tour through the Center City, Chinatown, and Callowhill neighborhoods.
With smartphones in hand, we stopped at 13th and Market to talk about the development of Center City department stores such as Wanamaker’s and Gimbels. We then headed to City Hall to discuss architecture and William Penn’s plan for Philadelphia before walking over to 13th and Arch (urban development and row house architecture), 12th and Arch (railroads and Reading Terminal Market), 10th and Arch (immigration and cultural organizations), and several other stops. At each stop, we discussed several topics connected to Philadelphia history, looked at a binder of printed images, and found historic images from PhillyHistory.org via the augmented reality application.

We had fun experimenting with the PhillyHistory.org augmented reality application at a stop in the City Hall courtyard.
While playing with the new PhillyHistory.org AR application was fun by itself, I think the tour emphasized how mobile technology can help provide access to information and images that might not be covered on a traditional walking tour. We visited several neighborhoods that are broadly connected to very different components of Philadelphia’s history (commercial development, immigration, residential architecture, industrial change, etc). Rather than being dependent upon a prepared script focusing on only a single theme, tour attendees could use their phones to access historic images and make comparisons between the past photos and the present landscape at their own pace. There are obviously some drawbacks – photos aren’t as plentiful for certain areas, photos can’t answer questions like a tour guide can, cold weather severely limits your desire to take your hands out of your pockets to use a phone – but I think AR and mobile technology in general is certainly worth investigating for the ability to provide new ways for us to interact with history.
After a couple hours in the cold, we were all excited to head to Azavea for warmth, wine, beer, and some delicious food. Thanks to everyone who stopped by for the reception! It was fun to hear about the many projects going on at everyone’s institutions. My Azavea colleagues also had a great time and remarked on how friendly everyone was.
For the rest of the conference, we spent our time at Booth #23 in the exhibit hall and attending various sessions and demonstrations. I particularly enjoyed the Thursday morning panel session on augmented reality. In case you couldn’t tell, I’m a bit interested in the topic! We had some excellent conversations with people who came to visit our booth and finished off the conference by presenting on the PhillyHistory.org augmented reality application as part of the Mobile Parade session on Saturday. The full paper is available here.
This was my second Museums and the Web, and it was another great conference filled with interesting people and exciting ideas. I’m glad that I could be part of the group, and I’m looking forward to going through my notes and checking out many new projects, papers, and websites!








